Month-in-Review Highlights: August 2020

An aptly named place in Langres, France, which we passed through on our return to Switzerland from our August 2020 trip. We all need a place to be grouchy, sometimes. Langres, France, August 18, 2020.

An aptly named place in Langres, France, which we passed through on our return to Switzerland from our August 2020 trip. We all need a place to be grouchy, sometimes. Langres, France, August 18, 2020.

I postmortem each month shortly after it ends, reflecting on what happened in general and, more specifically, in the context of my goals. Though I don’t share all my insights here, I have made it a practice to share at least one key highlight or insight. (To read previous months’ reviews, click here.)

I tried to take a little of the pressure off in August.

Though I kept stepping, repeating my summer mantra started in June and continued in July, I went into the month of August accepting that I wouldn’t see much by way of results for my business-development labors or on many of my other big-picture goals for the year.

Even in a normal year, the last month of summer brings a lot of distractions. And this year? Given a global pandemic, an economic crisis, and an extraordinarily divisive presidential election? Yeah.

Instead of obsessing about sales goals, I refocused on our efforts to position FrogDog well for the other side of all of this drama, including building new sales tools, planning our fourth-quarter marketing specifics, and creating and beginning to execute on our marketing editorial calendar for 2021. Having forward-thinking, new-horizons-focused work underway does all of us a lot of good.

Aside from these efforts, I kept up the good work on other goal-related fronts in August 2020 as well:

  • We rented a car and drove across the border into France for a stay during which we saw Arnaud’s mother and sister. (You can find the first of four posts on the experience here!)

  • I kept slogging with the French language, though I confess that I don’t feel the progress I’d hoped to feel by now. I can read more quickly and easily than I did even one or two books ago, yet this doesn’t help me much with conversations and making friends.

  • Writing-wise, I managed to get an extraordinary amount of content for FrogDog created in August and hit a minor milestone on my fiction project as well. Hitting a milestone, even a small one, feels good when things need to feel good.

Let’s see what autumn brings. I plan to round out this ridiculous year with my best possible effort. What more can any of us do?

How did summer 2020 treat you?